Another film that I haven’t seen yet, but also one that I’m looking forward to, having seen the trailer (below).
These posters focus on the two main characters, played by Justin Timberlake and Amanda Seyfried and it’s fairly obvious from the various visual elements that this is going to be a sci-fi action movie – guns, digital implants, metropolis skyline etc.
The four posters employ three distinctly different looks. The first poster, above, uses the contemporary harsh side lights / front fill setup and although I like the pose, I think the lighting on the faces is a little confused, with odd shadows and triangles of light below the eyes.
The second is more moody and simply lit, with a large source on camera right creating an emphasis on the guns and allowing the digital implants in Timberlake’s arm to really stand out.
The third and fourth images are really nice – tightly cropped headshots, with very cold, blue tone. Subtly different lighting used on these, judging by the catchlights in the eyes – beauty dish on Seyfried’s shot, softbox for Timberlake, I think. The lighting on her face is slightly harsher / brighter than on his but it’s really not that noticeable. These designs employ one of the Movie Poster Cliches – namely “No. 2 – Big Text On Faces” – but I don’t hate it, here – it kinda works.
Interesting – and a bit confusing – that they’ve used a different tagline in each image though.